Head of Marketing

Full Time1 year ago

Job Description

Marketing Strategy:Develop the integrated regional marketing strategy & implementation roadmap of BLUE including but not limited to product launches, communication campaigns for both corporate & tactical.Drive brand awareness, consideration, and relevance amongst the target audiences.Drive market share growth through development of brand equity and improved customer loyaltyMonitoring of co...

Desired Skills

  • Strategic and structured business, sales & marketing understanding - long term and short term
  • Clear strategic thinking, and ability to create buy-in and influence at a senior level through formalized proposals and business cases.
  • Strong communication skills with external / internal stakeholders.
  • Ability to lead and motivate others through strong leadership skills, whether through direct line management or via a matrix setup.

  

What equips you for the role

  • A business or university degree is preferred in Business, Marketing
  • Minimum 15 years’ work experience in Marketing & Communications.
  • Advertising agency experience a plus.
  • Multi-market & communications’ channels’ experience
  • Experience delivering strategies with high Customer Centric approach


 

About Al Futtaim Group Dubai, UAE

Established in the 1930s as a trading business, Al-Futtaim is one of the most progressive regional business houses headquartered in Dubai, United Arab Emirates.

Structured into six divisions; automotive, retail, electronics, engineering and technology, real estate, financial services and general services, Al-Futtaim operates through more than 60 companies and maintains a decentralised approach, giving individual businesses flexibility and versatility to maintain a competitive stance.

Employing in excess of 20,000 people across the UAE, Bahrain, Kuwait, Qatar, Oman, Egypt, Syria, Pakistan, Singapore and Europe, this approach benefits employees, providing a clearly defined work culture where individuals are empowered with authority and responsibility for their work.

The success of Al-Futtaim is attributed to proactively managing change whilst upholding the values of integrity, service and social responsibility. The majority of businesses, built on a portfolio of world leading brands, dominate their sector.